Mad*Pow

Mad*Pow is a strategic UX and service design agency specializing in creating innovative digital solutions and experiences that drive behavior change and positive social impact. They focus on areas like Health & Wellness and Financial Wellbeing.

Mad*Pow is a purpose-driven, strategic design consultancy that partners with industry leaders to create social impact and solve real-world problems. Leveraging strategic design and the psychology of motivation, they craft innovative experiences and compelling digital solutions that benefit both people and business. Their expertise spans Experience Innovation, Behavior Change Design, Digital Solutions, and Service Design, with a particular focus on Health & Wellness and Financial Wellbeing. They are known for their work in driving positive health outcomes and measurable business impact. Mad*Pow also hosts the annual HXD conference, a unique event that brings together a diverse community to accelerate transformation within the health system and drive real-world change. The Center for Health Experience Design (CHXD) is a community they foster to connect the health ecosystem and tackle complex health challenges. With a team of over 80 passionate professionals, Mad*Pow is committed to ethical design practices, as evidenced by their 'Designer's Oath' initiative, ensuring responsibility to those they design for. They aim to create solutions that not only achieve financial returns for clients but also contribute meaningfully to societal well-being.

About

**Who they are**
Mad*Pow is a strategic UX and service design agency focused on creating innovative digital solutions and experiences that drive behavior change and positive social impact. They specialize in areas critical to human well-being.

**Expertise & scope**
* Strategic UX and service design
* Development of digital solutions and experiences
* Focus on driving behavior change
* Expertise in Health & Wellness
* Expertise in Financial Wellbeing

**Reputation / proof points**
* Specializes in creating positive social impact through design.

Additional information

Mad*Pow's approach centers on understanding user needs to design impactful digital solutions. Their work in Health & Wellness and Financial Wellbeing aims to foster positive behavior change, making complex systems more accessible and effective for users. Buyers can expect a strategic partnership focused on user-centered design principles to achieve tangible outcomes.

Key Highlights

  • Mad*Pow specializes in strategic UX and service design, focusing on creating digital solutions that drive behavior change and social impact. Source
    “Mad*Pow is a strategic UX and service design agency specializing in creating innovative digital solutions and experiences that drive behavior change and positive social impact.”
  • The agency focuses on key sectors such as Health & Wellness and Financial Wellbeing. Source
    “They focus on areas like Health & Wellness and Financial Wellbeing.”
  • Mad*Pow organizes the annual HXD conference, a significant event for professionals in the health ecosystem. Source
    “The annual HXD conference provides a unique crossroads for a diverse community of creators, practitioners, researchers, and developers, to help accelerate the transformation of our health system.”
  • They offer the Designer’s Oath, a tool to help teams define ethical guidelines for their design engagements. Source
    “The Designer’s Oath is a tool that helps multidisciplinary teams define the ethical guidelines of their engagements.”

Certifications & Trust Signals

  • The Center for Health Experience Design (CHXD) is a community initiative by Mad*Pow to foster connection and collaboration within the health ecosystem. Source
    “The Center for Health Experience Design (CHXD) is a community that is designed to foster connection across the health ecosystem.”

Buyer Snapshot

Best for
  • Companies seeking to drive behavior change through digital solutions
  • Organizations focused on Health & Wellness initiatives
  • Financial institutions aiming to improve user wellbeing
How engagement typically works
  • Strategic partnership
  • User-centered design approach
Typical deliverables
  • Innovative digital solutions
  • Service design frameworks
  • User experience strategies
Good to know
  • Best when focused on social impact and behavior change goals.
HQ: Portsmouth, US
Languages: English
Timezones: EST
Claim status: Listed

Services & Capabilities

Usability / Human Factors Testing

Industries: Medical Devices
Pricing model: Custom pricing
Services Offered: User interface evaluation, Task analysis, Instructions evaluation, Validation testing
User Types Supported: Lay user, Professional healthcare
Use Environments Supported: Professional healthcare
Standards Supported: IEC 62366-1, FDA Human Factors Guidance
Has Participant Recruitment: Yes
Has Usability Lab: Yes
Has Remote Testing: Yes
Rush Available: Yes
Nda Support: Yes
Minimum Project Size: $25-50k
Usability Study Types Offered: Formative study, Summative study
Participant Recruitment Details: Mad*Pow recruits participants for usability studies.

Additional usability_human_factors_testing Details

Services Offered
User interface evaluation
Standards Supported
Other
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